The best year for SEO on the site
Marketing is all about constant improvement. Why isn’t 2020 your best year yet? While search engine optimization has been around since 1997, it’s never too late to adopt a best practice or two for your next year. Below you’ll find a few easy SEO tactics, more technical about strategies, and how to use the Market […]
Top 9 Digital Marketing Trends of 2021
The top 9 digital marketing trends of 2021 are: Universal Inclusion Featured Sections and No-Click Searches Sustainability: Standing tall and proud Blocking Ad Blockers Image and Video SEO for Visual Searches Interactive Content Customer Segmentation Local SEO Old but good 1. Inclusion A look at the headlines shows the importance of inclusion in our […]
12 Steps to Having an Effective Medical Career Website
No matter what your business is these days, your website is the face of your organization and your brand – and yes, that’s true even for doctors and their medical practices. Historically, many doctors were great at their profession and helping their patients, but they weren’t always very good at marketing themselves. We still see […]
What is a landing page?
A landing page is a page on a website that is designed to market a product or service or to encourage visitors to click on a “call to action.” Often, a person lands on a landing page when they see something interesting, such as a social media ad or a link in an email. When […]